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We are a collection of senior consultants with over 20 years’ experience of working together. We offer a blend of broad skills that combine the best of branding, marketing and communications.
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What is the Internet of Things…?

I am sure that many of you have heard of the “Internet of Things”? If you haven’t then get used to it, because you soon will. All the time....

The challenges of being a challenger brand

The ‘challenger brand’ is becoming more and more commonplace in today’s fast moving marketplace. Enabled by constantly evolving technology we have seen a swathe of newbies enter industries traditionally dominated by those with well-known brand names and deep pockets....

What does your Annual Report really say about you?

While the Annual Report is a legally required declaration of a company’s financial results, more importantly it is the perfect opportunity to tell the story of the business, reinforce its personality and increase stakeholder trust and confidence....

Good (and clean) Energy!

Renewables are finally becoming a significant source of power. This is according to a UNEP report that was released only in March this year. However, the team at Stream have known this for a while. ...

On the move: mobile consumer trends

In a coffee shop, waiting in queue at the post office, sitting at the back of the bus or on the grass in the park; retail therapy has never been so accessible. ...

The value of the ‘like’

When Sally posted a status about how many sit-ups she did at the gym, there was that moment of doubt. “What if no one likes it?” People like Sally compete with others, not only in the gym, but on social media using the modern day metric of the ‘like’. Online users, almost subconsciously, apply this metric to rate how important, popular and attractive people are in real life. The more ‘likes’, the greater their social capital....

Do people still trust banks more than P2P?

The UK’s peer-to-peer lending market has trebled in size in just three years. Third quarter data from the P2PFA shows peer-to-peer lenders lent over £900million in three quarters of 2014 and were on route to lend over £1billion in total by the end of the year....

Engaging with the local community

Regeneration activity is happening all over the UK, having picked up again as the market fights back against the economic downturn. Within a 1000m radius from our offices in Hoxton, there are currently 203 applications going through the London Development Database, home for all applications being considered under The London Plan - the overall strategic plan for London which sets out a fully integrated economic, environmental, transport and social framework for the development of the capital to 2031....

The Content King is dead, long live the Content King!

In our view, the key to engagement is not about being omnipresent across every channel, but is about making sure your positioning, messaging and communication style are right for your target audience and the channel being utilised. Secondly, ensure that your positioning, messaging and communication are consistent, creating a seamless experience for the customer wherever they choose to engage with your brand....